The Multicultural Media Luncheon, held during the North American International Auto Show Press week in Detroit, Michigan, was created in 2011 by Founder/CEO of The Ajamu Group, Cheryl Parks Ajamu. It is an Academy awards style program honoring ethnic groups in the automotive industry; a celebrity with expertise in marketing/branding to diverse markets is selected as the keynote speaker. The event has been called “The most prestigious event during the Detroit Auto Show Press week” by automotive industry insiders.

2019 Multicultural Media Luncheon – January 17, 2019

Automotive Industry Awards Program

During the North American International Auto Show

Keynote Speaker  

Emmy & NAACP Image Award Winner Loni Love

Co-host, The Real

Former Electrical Engineer, automotive industry

Click to purchase tickets

Check out the promotional video!